Data is the new oil. But, are you refining it for fuel or armor? For growth-oriented companies – whether you’re a startup chasing product-market fit, a small to medium-sized business (SMB) scaling operations, or a middle market firm eyeing market dominance – how you use your data can determine your trajectory. Two major approaches to […]
Anyone who has been a business owner knows how hard it is. You are constantly bombarded with daily fires and trying to run the business, hire, obtain financing, manage cash flow, and win new business. And those are just the priorities! It is so hard to find the quiet time to focus on strategy and […]
I have been writing in the business context for many years. I help companies: position their products, create growth strategies, write pitch decks for equity financing, create stories that make companies more valuable for M&A processes and written countless marketing and sales-related content. I thoroughly enjoy helping my clients grow, scale and exit and positioning […]